Domestic Total: 3.6M
Opening Weekend: 1.82M
Legs: 1.98
Overview: Twenty years after three teenagers disappeared in the wake of mysterious lights appearing above Phoenix, Arizona, unseen footage from that night has been discovered, chronicling the final hours of their fateful expedition.
Comps are similar or comparison movies that are used for analysis and marketing purposes. The way they are found is described in more detail in the paper. Comps always have release dates before the movie they are compared to.
| Title | Release Date | Budget |
|---|---|---|
| The Boy | Jan 22, 2016 | $10M |
| The Forest | Jan 7, 2016 | $10M |
| The Visit | Sep 10, 2015 | $5M |
| Krampus | Nov 26, 2015 | $15M |
| Incarnate | Dec 1, 2016 | $5M |
| Rings | Feb 1, 2017 | $25M |
| 10 Cloverfield Lane | Mar 10, 2016 | $15M |
| Split | Jan 19, 2017 | $9M |
Week 1: $2.36M
Week 2: $959.89K
Investor Share: $527.94K
Week 3+: $278.77K
Investor Share: $139.38K
$97.58K (2.64%)
Investor Share: $34.15K
Budget: $3M
P&A: $3M
Gross: $3.7M
Net: $2.12M
Costs: $5.6M
Profit: $-3.48M (Loss)
The profitability breakdown is based on Dan Murrell's YouTube videos (Dan Murrell is not affiliated with Reel Numbers). The breakdown only includes the theatrical release and does not account for any post-theatrical revenue streams such as streaming, home video, or merchandise sales. Additionally, the breakdown does not include any tax incentives, sponsorships, or product placement that may have occurred during production.