Domestic Total: 21.89M
Opening Weekend: 8.89M
Legs: 2.46
Overview: A new dark force threatens Ponyville, and the Mane 6 – Twilight Sparkle, Applejack, Rainbow Dash, Pinkie Pie, Fluttershy and Rarity – embark on an unforgettable journey beyond Equestria where they meet new friends and exciting challenges on a quest to use the magic of friendship and save their home.
| Date | Revenue | % YD | Theaters |
|---|---|---|---|
| Fri, Oct 6, 2017 | $2,971,940 | + 0.00% | 2528 |
| Sat, Oct 7, 2017 | $3,447,324 | + 16.00% | 2528 |
| Sun, Oct 8, 2017 | $2,466,635 | -28.45% | 2528 |
| Mon, Oct 9, 2017 | $1,405,041 | -43.04% | 2528 |
| Tue, Oct 10, 2017 | $554,344 | -60.55% | 2528 |
| Wed, Oct 11, 2017 | $333,724 | -39.80% | 2528 |
| Thu, Oct 12, 2017 | $334,426 | + 0.21% | 2528 |
| Fri, Oct 13, 2017 | $954,655 | + 185.46% | 2528 |
| Sat, Oct 14, 2017 | $1,873,744 | + 96.27% | 2528 |
| Sun, Oct 15, 2017 | $1,283,478 | -31.50% | 2528 |
| Mon, Oct 16, 2017 | $232,249 | -81.90% | 2528 |
| Tue, Oct 17, 2017 | $272,705 | + 17.42% | 2528 |
| Wed, Oct 18, 2017 | $189,294 | -30.59% | 2528 |
| Thu, Oct 19, 2017 | $210,040 | + 10.96% | 2528 |
| Fri, Oct 20, 2017 | $443,781 | + 111.28% | 2301 |
| Sat, Oct 21, 2017 | $897,539 | + 102.25% | 2301 |
| Sun, Oct 22, 2017 | $685,744 | -23.60% | 2301 |
| Mon, Oct 23, 2017 | $122,237 | -82.17% | 2301 |
| Tue, Oct 24, 2017 | $140,667 | + 15.08% | 2301 |
| Wed, Oct 25, 2017 | $102,004 | -27.49% | 2301 |
| Thu, Oct 26, 2017 | $102,437 | + 0.42% | 2301 |
| Fri, Oct 27, 2017 | $186,885 | + 82.44% | 1682 |
| Sat, Oct 28, 2017 | $445,776 | + 138.53% | 1682 |
| Sun, Oct 29, 2017 | $395,040 | -11.38% | 1682 |
| Mon, Oct 30, 2017 | $69,911 | -82.30% | 1682 |
| Tue, Oct 31, 2017 | $44,027 | -37.02% | 1682 |
| Wed, Nov 1, 2017 | $48,815 | + 10.88% | 1682 |
| Thu, Nov 2, 2017 | $44,089 | -9.68% | 1682 |
| Fri, Nov 3, 2017 | $85,175 | + 93.19% | 785 |
| Sat, Nov 4, 2017 | $278,816 | + 227.34% | 785 |
| Sun, Nov 5, 2017 | $238,954 | -14.30% | 785 |
| Mon, Nov 6, 2017 | $33,150 | -86.13% | 785 |
| Tue, Nov 7, 2017 | $54,226 | + 63.58% | 785 |
| Wed, Nov 8, 2017 | $27,765 | -48.80% | 785 |
| Thu, Nov 9, 2017 | $34,604 | + 24.63% | 785 |
| Fri, Nov 10, 2017 | $144,797 | + 318.44% | 592 |
| Sat, Nov 11, 2017 | $209,262 | + 44.52% | 592 |
| Sun, Nov 12, 2017 | $154,756 | -26.05% | 592 |
| Mon, Nov 13, 2017 | $31,259 | -79.80% | 592 |
| Tue, Nov 14, 2017 | $19,664 | -37.09% | 592 |
| Wed, Nov 15, 2017 | $17,073 | -13.18% | 592 |
| Thu, Nov 16, 2017 | $15,910 | -6.81% | 592 |
| Fri, Nov 17, 2017 | $21,858 | + 37.39% | 299 |
| Sat, Nov 18, 2017 | $60,749 | + 177.93% | 299 |
| Sun, Nov 19, 2017 | $46,102 | -24.11% | 299 |
| Mon, Nov 20, 2017 | $18,122 | -60.69% | 299 |
| Tue, Nov 21, 2017 | $16,956 | -6.43% | 299 |
| Wed, Nov 22, 2017 | $10,121 | -40.31% | 140 |
| Thu, Nov 23, 2017 | $3,206 | -68.32% | 140 |
| Fri, Nov 24, 2017 | $11,784 | + 267.56% | 119 |
| Sat, Nov 25, 2017 | $15,446 | + 31.08% | 119 |
| Sun, Nov 26, 2017 | $10,281 | -33.44% | 119 |
| Mon, Nov 27, 2017 | $2,791 | -72.85% | 119 |
| Tue, Nov 28, 2017 | $1,738 | -37.73% | 119 |
| Wed, Nov 29, 2017 | $1,901 | + 9.38% | 119 |
| Thu, Nov 30, 2017 | $2,013 | + 5.89% | 119 |
| Fri, Dec 1, 2017 | $8,273 | + 310.98% | 180 |
| Sat, Dec 2, 2017 | $19,879 | + 140.29% | 180 |
| Sun, Dec 3, 2017 | $15,548 | -21.79% | 180 |
| Mon, Dec 4, 2017 | $2,645 | -82.99% | 180 |
| Tue, Dec 5, 2017 | $4,769 | + 80.30% | 180 |
| Wed, Dec 6, 2017 | $3,165 | -33.63% | 180 |
| Thu, Dec 7, 2017 | $3,798 | + 20.00% | 180 |
| Name | Character |
|---|---|
| Tara Strong | Twilight Sparkle (voice) |
| Ashleigh Ball | Applejack / Rainbow Dash (voice) |
| Andrea Libman | Pinkie Pie / Fluttershy (voice) |
| Tabitha St. Germain | Rarity / Princess Luna / Granny Smith / Derpy Hooves (voice) |
| Cathy Weseluck | Spike (voice) |
| Emily Blunt | Tempest Shadow / Fizzlepop Berrytwist (voice) |
| Michael Peña | Grubber (voice) |
| Liev Schreiber | The Storm King (voice) |
| Taye Diggs | Capper (voice) |
| Zoe Saldaña | Captain Celaeno (voice) |
| Kristin Chenoweth | Princess Skystar (voice) |
| Uzo Aduba | Queen Novo (voice) |
| Sia | Songbird Serenade (voice) |
| Rebecca Shoichet | Twilight Sparkle (singing voice) |
| Shannon Chan-Kent | Pinkie Pie (singing voice) |
| Kazumi Evans | Rarity (singing voice) |
| Mark Oliver | First Mate Mullet (voice) |
| Max Martini | Boyle (voice) |
| Adam Bengis | Code Red (voice) |
| Nicole Oliver | Princess Celestia / Lix Spittle (voice) |
| Britt McKillip | Princess Cadance (voice) |
| Brian Dobson | Verko (voice) |
| Peter New | Big McIntosh (voice) |
| Michelle Creber | Apple Bloom (voice) |
| Michael Dobson | Bulk Biceps (voice) |
| Sam Vincent | Party Favor (voice) |
Comps are similar or comparison movies that are used for analysis and marketing purposes. The way they are found is described in more detail in the paper. Comps always have release dates before the movie they are compared to.
| Title | Release Date | Budget |
|---|---|---|
| Inside Out | Jun 17, 2015 | $175M |
| Hotel Transylvania 2 | Sep 21, 2015 | $80M |
| The Good Dinosaur | Nov 14, 2015 | $175M |
| Minions | Jun 17, 2015 | $74M |
| The Secret Life of Pets | Jun 18, 2016 | $75M |
| Ratchet & Clank | Apr 13, 2016 | $20M |
| The Nut Job 2: Nutty by Nature | Aug 11, 2017 | $40M |
| Norm of the North | Jan 14, 2016 | $7M |
Week 1: $11.51M
Week 2: $5.02M
Investor Share: $2.76M
Week 3+: $5.36M
Investor Share: $2.68M
$39.41M (64.30%)
Investor Share: $13.79M
Budget: $6M
P&A: $6M
Gross: $61.29M
Net: $26.14M
Costs: $12M
Profit: $14.14M
The profitability breakdown is based on Dan Murrell's YouTube videos (Dan Murrell is not affiliated with Reel Numbers). The breakdown only includes the theatrical release and does not account for any post-theatrical revenue streams such as streaming, home video, or merchandise sales. Additionally, the breakdown does not include any tax incentives, sponsorships, or product placement that may have occurred during production.