Domestic Total: 67.35M
Opening Weekend: 29.58M
Legs: 2.34
Overview: Parapsychologist Elise Rainier and her team travel to Five Keys, NM, to investigate a man’s claim of a haunting. Terror soon strikes when Rainier realizes that the house he lives in was her family’s old home.
| Date | Revenue | % YD | Theaters |
|---|---|---|---|
| Thu, Jan 4, 2018 | $1,980,000 | + 0.00% | |
| Fri, Jan 5, 2018 | $12,723,575 | + 542.60% | 3116 |
| Sat, Jan 6, 2018 | $11,023,230 | -13.36% | 3116 |
| Sun, Jan 7, 2018 | $5,834,550 | -47.07% | 3116 |
| Mon, Jan 8, 2018 | $1,770,225 | -69.66% | 3116 |
| Tue, Jan 9, 2018 | $2,206,025 | + 24.62% | 3116 |
| Wed, Jan 10, 2018 | $1,373,090 | -37.76% | 3116 |
| Thu, Jan 11, 2018 | $1,310,445 | -4.56% | 3116 |
| Fri, Jan 12, 2018 | $3,411,315 | + 160.32% | 3150 |
| Sat, Jan 13, 2018 | $5,098,250 | + 49.45% | 3150 |
| Sun, Jan 14, 2018 | $3,910,150 | -23.30% | 3150 |
| Mon, Jan 15, 2018 | $1,934,050 | -50.54% | 3150 |
| Tue, Jan 16, 2018 | $937,045 | -51.55% | 3150 |
| Wed, Jan 17, 2018 | $649,285 | -30.71% | 3150 |
| Thu, Jan 18, 2018 | $603,030 | -7.12% | 3150 |
| Fri, Jan 19, 2018 | $1,789,795 | + 196.80% | 2546 |
| Sat, Jan 20, 2018 | $2,768,355 | + 54.67% | 2546 |
| Sun, Jan 21, 2018 | $1,315,905 | -52.47% | 2546 |
| Mon, Jan 22, 2018 | $380,960 | -71.05% | 2546 |
| Tue, Jan 23, 2018 | $510,815 | + 34.09% | 2546 |
| Wed, Jan 24, 2018 | $361,620 | -29.21% | 2546 |
| Thu, Jan 25, 2018 | $348,585 | -3.60% | 2546 |
| Fri, Jan 26, 2018 | $929,050 | + 166.52% | 1901 |
| Sat, Jan 27, 2018 | $1,527,260 | + 64.39% | 1901 |
| Sun, Jan 28, 2018 | $732,745 | -52.02% | 1901 |
| Mon, Jan 29, 2018 | $205,515 | -71.95% | 1901 |
| Tue, Jan 30, 2018 | $267,690 | + 30.25% | 1901 |
| Wed, Jan 31, 2018 | $194,075 | -27.50% | 1901 |
| Thu, Feb 1, 2018 | $174,325 | -10.18% | 1901 |
| Fri, Feb 2, 2018 | $455,935 | + 161.54% | 1253 |
| Sat, Feb 3, 2018 | $772,790 | + 69.50% | 1253 |
| Sun, Feb 4, 2018 | $234,085 | -69.71% | 1253 |
| Mon, Feb 5, 2018 | $108,990 | -53.44% | 1253 |
| Tue, Feb 6, 2018 | $128,295 | + 17.71% | 1253 |
| Wed, Feb 7, 2018 | $99,450 | -22.48% | 1253 |
| Thu, Feb 8, 2018 | $81,515 | -18.03% | 1253 |
| Fri, Feb 9, 2018 | $160,915 | + 97.41% | 545 |
| Sat, Feb 10, 2018 | $289,910 | + 80.16% | 545 |
| Sun, Feb 11, 2018 | $145,230 | -49.91% | 545 |
| Mon, Feb 12, 2018 | $48,465 | -66.63% | 545 |
| Tue, Feb 13, 2018 | $51,500 | + 6.26% | 545 |
| Wed, Feb 14, 2018 | $153,180 | + 197.44% | 545 |
| Thu, Feb 15, 2018 | $26,255 | -82.86% | 545 |
| Fri, Feb 16, 2018 | $39,730 | + 51.32% | 169 |
| Sat, Feb 17, 2018 | $65,260 | + 64.26% | 169 |
| Sun, Feb 18, 2018 | $44,640 | -31.60% | 169 |
| Mon, Feb 19, 2018 | $22,120 | -50.45% | 169 |
| Tue, Feb 20, 2018 | $12,825 | -42.02% | 169 |
| Wed, Feb 21, 2018 | $10,015 | -21.91% | 169 |
| Thu, Feb 22, 2018 | $9,490 | -5.24% | 169 |
| Fri, Feb 23, 2018 | $20,440 | + 115.38% | 110 |
| Sat, Feb 24, 2018 | $35,190 | + 72.16% | 110 |
| Sun, Feb 25, 2018 | $18,435 | -47.61% | 110 |
| Mon, Feb 26, 2018 | $5,305 | -71.22% | 110 |
| Tue, Feb 27, 2018 | $5,820 | + 9.71% | 110 |
| Wed, Feb 28, 2018 | $5,195 | -10.74% | 110 |
| Thu, Mar 1, 2018 | $5,955 | + 14.63% | 110 |
| Name | Character |
|---|---|
| Lin Shaye | Élise Rainier |
| Leigh Whannell | Specs |
| Angus Sampson | Tucker |
| Kirk Acevedo | Ted Garza |
| Caitlin Gerard | Imogen Rainier |
| Spencer Locke | Melissa Rainier |
| Josh Stewart | Gerald Rainier |
| Tessa Ferrer | Audrey Rainier |
| Aleque Reid | Anna |
| Ava Kolker | Elise Rainier (young) |
| Pierce Pope | Christian Rainier (young) |
| Bruce Davison | Christian Rainier |
| Javier Botet | KeyFace |
| Marcus Henderson | Detective Whitfield |
| Amanda Jaros | Mara Jennings |
| Judith Drake | Pam |
| Hana Hayes | Elise Rainier (teenage) |
| Thomas Robie | Christian Rainier (teenage) |
| Josh Wingate | Executed Man |
| Danielle Kennedy | Kitchen Woman |
| Melanie Gaydos | Dark Angel |
| Ty Simpkins | Dalton Lambert |
| Rose Byrne | Renai Lambert |
| Patrick Wilson | Josh Lambert |
| Stefanie Scott | Quinn Brenner |
| Barbara Hershey | Lorraine Lambert |
| Joseph Bishara | Lipstick-Face Demon |
| Danielle Bisutti | Mother of Parker Crane |
| Brynn Bowie | Kali Lambert |
| Madison Bowie | Kali Lambert |
| Lubella Gauna | Nurse (uncredited) |
| Zahra Susan Ingersoll | Prisoner (uncredited) |
| Paul LeClair | Diner Patron (uncredited) |
| Craig Reed | Lost Soul / Inmate (uncredited) |
Comps are similar or comparison movies that are used for analysis and marketing purposes. The way they are found is described in more detail in the paper. Comps always have release dates before the movie they are compared to.
| Title | Release Date | Budget |
|---|---|---|
| Paranormal Activity: The Ghost Dimension | Oct 21, 2015 | $10M |
| Krampus | Nov 26, 2015 | $15M |
| The Boy | Jan 22, 2016 | $10M |
| The Forest | Jan 7, 2016 | $10M |
| Happy Death Day | Oct 12, 2017 | $5M |
| The Visit | Sep 10, 2015 | $5M |
| Incarnate | Dec 1, 2016 | $5M |
| Split | Jan 19, 2017 | $9M |
Week 1: $36.91M
Week 2: $17.25M
Investor Share: $9.49M
Week 3+: $15.17M
Investor Share: $7.58M
$105.07M (60.25%)
Investor Share: $36.77M
Budget: $10M
P&A: $10M
Gross: $172.41M
Net: $75.99M
Costs: $20M
Profit: $55.99M
The profitability breakdown is based on Dan Murrell's YouTube videos (Dan Murrell is not affiliated with Reel Numbers). The breakdown only includes the theatrical release and does not account for any post-theatrical revenue streams such as streaming, home video, or merchandise sales. Additionally, the breakdown does not include any tax incentives, sponsorships, or product placement that may have occurred during production.