Domestic Total: 1.83M
Opening Weekend: 272.11K
Legs: 5.57
Overview: In this live-action adaptation of the beloved fairytale, old woodcarver Geppetto fashions a wooden puppet, Pinocchio, who magically comes to life. Pinocchio longs for adventure and is easily led astray, encountering magical beasts, fantastical spectacles, while making friends and foes along his journey. However, his dream is to become a real boy, which can only come true if he finally changes his ways.
| Date | Revenue | % YD | Theaters |
|---|---|---|---|
| Fri, Dec 25, 2020 | $107,305 | + 0.00% | 786 |
| Sat, Dec 26, 2020 | $90,013 | -16.11% | 786 |
| Sun, Dec 27, 2020 | $74,791 | -16.91% | 786 |
| Mon, Dec 28, 2020 | $49,600 | -33.68% | 786 |
| Tue, Dec 29, 2020 | $58,159 | + 17.26% | 786 |
| Wed, Dec 30, 2020 | $54,633 | -6.06% | 786 |
| Thu, Dec 31, 2020 | $54,337 | -0.54% | 786 |
| Fri, Jan 1, 2021 | $105,575 | + 94.30% | 824 |
| Sat, Jan 2, 2021 | $116,193 | + 10.06% | 824 |
| Sun, Jan 3, 2021 | $71,949 | -38.08% | 824 |
| Mon, Jan 4, 2021 | $30,848 | -57.13% | 824 |
| Tue, Jan 5, 2021 | $33,898 | + 9.89% | 824 |
| Wed, Jan 6, 2021 | $28,677 | -15.40% | 824 |
| Thu, Jan 7, 2021 | $28,243 | -1.51% | 824 |
| Fri, Jan 8, 2021 | $55,640 | + 97.00% | 821 |
| Sat, Jan 9, 2021 | $99,319 | + 78.50% | 821 |
| Sun, Jan 10, 2021 | $66,009 | -33.54% | 821 |
| Mon, Jan 11, 2021 | $12,531 | -81.02% | 821 |
| Tue, Jan 12, 2021 | $18,090 | + 44.36% | 821 |
| Wed, Jan 13, 2021 | $12,805 | -29.22% | 821 |
| Thu, Jan 14, 2021 | $12,748 | -0.45% | 821 |
| Fri, Jan 15, 2021 | $37,053 | + 190.66% | 660 |
| Sat, Jan 16, 2021 | $63,715 | + 71.96% | 660 |
| Sun, Jan 17, 2021 | $56,109 | -11.94% | 660 |
| Mon, Jan 18, 2021 | $38,556 | -31.28% | 660 |
| Tue, Jan 19, 2021 | $10,406 | -73.01% | 660 |
| Wed, Jan 20, 2021 | $8,067 | -22.48% | 660 |
| Thu, Jan 21, 2021 | $9,609 | + 19.11% | 660 |
| Fri, Jan 22, 2021 | $29,727 | + 209.37% | 602 |
| Sat, Jan 23, 2021 | $62,221 | + 109.31% | 602 |
| Sun, Jan 24, 2021 | $38,414 | -38.26% | 602 |
| Mon, Jan 25, 2021 | $6,311 | -83.57% | 602 |
| Tue, Jan 26, 2021 | $8,508 | + 34.81% | 602 |
| Wed, Jan 27, 2021 | $6,937 | -18.46% | 602 |
| Thu, Jan 28, 2021 | $7,503 | + 8.16% | 602 |
| Fri, Jan 29, 2021 | $16,359 | + 118.03% | 395 |
| Sat, Jan 30, 2021 | $33,334 | + 103.77% | 395 |
| Sun, Jan 31, 2021 | $23,368 | -29.90% | 395 |
| Mon, Feb 1, 2021 | $4,347 | -81.40% | 395 |
| Tue, Feb 2, 2021 | $5,036 | + 15.85% | 395 |
| Wed, Feb 3, 2021 | $4,458 | -11.48% | 395 |
| Thu, Feb 4, 2021 | $4,704 | + 5.52% | 395 |
| Fri, Feb 5, 2021 | $12,631 | + 168.52% | 292 |
| Sat, Feb 6, 2021 | $25,947 | + 105.42% | 292 |
| Sun, Feb 7, 2021 | $11,981 | -53.83% | 292 |
| Mon, Feb 8, 2021 | $4,389 | -63.37% | 292 |
| Tue, Feb 9, 2021 | $6,769 | + 54.23% | 292 |
| Wed, Feb 10, 2021 | $4,985 | -26.36% | 292 |
| Thu, Feb 11, 2021 | $4,417 | -11.39% | 292 |
| Fri, Feb 12, 2021 | $8,370 | + 89.50% | 201 |
| Sat, Feb 13, 2021 | $15,499 | + 85.17% | 201 |
| Sun, Feb 14, 2021 | $17,533 | + 13.12% | 201 |
| Mon, Feb 15, 2021 | $7,416 | -57.70% | 201 |
| Tue, Feb 16, 2021 | $2,315 | -68.78% | 201 |
| Wed, Feb 17, 2021 | $2,584 | + 11.62% | 201 |
| Thu, Feb 18, 2021 | $2,476 | -4.18% | 201 |
| Fri, Feb 19, 2021 | $6,108 | + 146.69% | 164 |
| Sat, Feb 20, 2021 | $13,326 | + 118.17% | 164 |
| Sun, Feb 21, 2021 | $9,216 | -30.84% | 164 |
| Mon, Feb 22, 2021 | $2,734 | -70.33% | 164 |
| Tue, Feb 23, 2021 | $1,999 | -26.88% | 164 |
| Wed, Feb 24, 2021 | $2,272 | + 13.66% | 164 |
| Thu, Feb 25, 2021 | $2,818 | + 24.03% | 164 |
| Fri, Feb 26, 2021 | $3,208 | + 13.84% | 114 |
| Sat, Feb 27, 2021 | $2,253 | -29.77% | 114 |
| Sun, Feb 28, 2021 | $3,085 | + 36.93% | 114 |
| Mon, Mar 1, 2021 | $432 | -86.00% | 114 |
| Tue, Mar 2, 2021 | $176 | -59.26% | 114 |
| Wed, Mar 3, 2021 | $514 | + 192.05% | 114 |
| Thu, Mar 4, 2021 | $160 | -68.87% | 114 |
| Name | Character |
|---|---|
| Federico Ielapi | Pinocchio |
| Roberto Benigni | Mister Geppetto |
| Marine Vacth | Fata Turchina |
| Gigi Proietti | Mangiafuoco |
| Massimo Ceccherini | Volpe |
| Rocco Papaleo | Gatto |
| Alessio Di Domenicantonio | Lucignolo |
| Marcello Fonte | Pappagallo |
| Davide Marotta | Grillo Parlante |
| Paolo Graziosi | Mastro Ciliegia |
| Gianfranco Gallo | Civetta (dottore) |
| Massimiliano Gallo | Corvo (dottore) |
| Alida Baldari Calabria | Fata turchina bambina |
| Maurizio Lombardi | Tonno |
| Teco Celio | Gorilla (giudice) |
| Maria Pia Timo | Lumaca |
| Enzo Vetrano | Faina |
| Nino Scardina | Omino di burro |
| Ciro Petrone | Giostraio |
| Domenico Centamore | Giangio |
Comps are similar or comparison movies that are used for analysis and marketing purposes. The way they are found is described in more detail in the paper. Comps always have release dates before the movie they are compared to.
| Title | Release Date | Budget |
|---|---|---|
| Peter Rabbit | Feb 7, 2018 | $50M |
| Pete's Dragon | Aug 10, 2016 | $65M |
| Mary Poppins Returns | Dec 13, 2018 | $130M |
| Miss Peregrine's Home for Peculiar Children | Sep 27, 2016 | $110M |
| The Addams Family | Oct 10, 2019 | $40M |
| Paddington 2 | Nov 9, 2017 | $40M |
| Christopher Robin | Aug 1, 2018 | $75M |
| The BFG | Jun 1, 2016 | $140M |
Week 1: $488.84K
Week 2: $415.38K
Investor Share: $228.46K
Week 3+: $927.5K
Investor Share: $463.75K
$28.53M (93.97%)
Investor Share: $9.99M
Budget: $12M
P&A: $12M
Gross: $30.36M
Net: $10.97M
Costs: $24.8M
Profit: $-13.83M (Loss)
The profitability breakdown is based on Dan Murrell's YouTube videos (Dan Murrell is not affiliated with Reel Numbers). The breakdown only includes the theatrical release and does not account for any post-theatrical revenue streams such as streaming, home video, or merchandise sales. Additionally, the breakdown does not include any tax incentives, sponsorships, or product placement that may have occurred during production.